Nissan Exec says 12-14 months to survive

Zenogias

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I wonder how much the scummy American dealerships have to do with this.. I remember the first time I test drove a Z at Olympia Nissan, they put on the pressure STRONG and after they insisted on an 12k markup for a "New" Z that already have 250 miles on it and bad exterior/interior color combo, I told them I "had to think about it". As I was walking out of the building, I heard all of the sales people in a corner office pointing and laughing at me and making very unprofessional comments akin to, "Told you that poor wouldn't buy it!" that was just barely within earshot. I was in disbelief, and needless to say the "maybe" turned into a "hard pass".

Hilariously, they called me a month later begging me to buy it at MSRP. I laughed at them and hung up. I think about this often, and wonder how widespread this culture was at Nissan shops.
 

5amp5on

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I wonder how much the scummy American dealerships have to do with this.. I remember the first time I test drove a Z at Olympia Nissan, they put on the pressure STRONG and after they insisted on an 12k markup for a "New" Z that already have 250 miles on it and bad exterior/interior color combo, I told them I "had to think about it". As I was walking out of the building, I heard all of the sales people in a corner office pointing and laughing at me and making very unprofessional comments akin to, "Told you that poor wouldn't buy it!" that was just barely within earshot. I was in disbelief, and needless to say the "maybe" turned into a "hard pass".

Hilariously, they called me a month later begging me to buy it at MSRP. I laughed at them and hung up. I think about this often, and wonder how widespread this culture was at Nissan shops.

That's individual local management culture. Our local Nissan dealership is respectful and low pressure in comparison to other dealerships I've dealt with in other brands.
 

Hernandooo

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I wonder how much the scummy American dealerships have to do with this.. I remember the first time I test drove a Z at Olympia Nissan, they put on the pressure STRONG and after they insisted on an 12k markup for a "New" Z that already have 250 miles on it and bad exterior/interior color combo, I told them I "had to think about it". As I was walking out of the building, I heard all of the sales people in a corner office pointing and laughing at me and making very unprofessional comments akin to, "Told you that poor wouldn't buy it!" that was just barely within earshot. I was in disbelief, and needless to say the "maybe" turned into a "hard pass".

Hilariously, they called me a month later begging me to buy it at MSRP. I laughed at them and hung up. I think about this often, and wonder how widespread this culture was at Nissan shops.
Each dealership is different. I had one nissan dealership treat me average, while another went above and beyond

It's the dodgy ones that should close down soon enough
 

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I wonder how much the scummy American dealerships have to do with this.. I remember the first time I test drove a Z at Olympia Nissan, they put on the pressure STRONG and after they insisted on an 12k markup for a "New" Z that already have 250 miles on it and bad exterior/interior color combo, I told them I "had to think about it". As I was walking out of the building, I heard all of the sales people in a corner office pointing and laughing at me and making very unprofessional comments akin to, "Told you that poor wouldn't buy it!" that was just barely within earshot. I was in disbelief, and needless to say the "maybe" turned into a "hard pass".

Hilariously, they called me a month later begging me to buy it at MSRP. I laughed at them and hung up. I think about this often, and wonder how widespread this culture was at Nissan shops.
If that happened to me I would have very loudly said something like "Man go f**** yourself!" If anything the people in the building would wonder what that was all about and maybe someone would have asked those guys why they got yelled at by a customer. I don't know - no room for people to act like that and get no consequences.
 

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That's individual local management culture. Our local Nissan dealership is respectful and low pressure in comparison to other dealerships I've dealt with in other brands.
My experience as well.
 

Zenogias

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If that happened to me I would have very loudly said something like "Man go f**** yourself!" If anything the people in the building would wonder what that was all about and maybe someone would have asked those guys why they got yelled at by a customer. I don't know - no room for people to act like that and get no consequences.
Yeah I had my 6 year old daughter with me, so wasn't going to make a scene in front of her. I feel you though, under different circumstances the police may have been called. (Especially in my younger years.)
 

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Yeah I had my 6 year old daughter with me, so wasn't going to make a scene in front of her. I feel you though, under different circumstances the police may have been called. (Especially in my younger years.)
Makes sense. I guess it all depends on what the feel of the room is too and yeah, having a 6 yr old with you changes things. Had my fair share of dealing with bad sales-people at dealers. Just normal them trying to bend you over for more $ and me laughing at them cause they think I am dumb.

Just sucks the way some people act and have horrible experiences like that for no reason. Seriously though, eff those guys who treated you like that :)

Glad you still got your Z though!
 

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You know, this is actually bothering me. Nissan, while an understated player in the market IMHO, has always put out a decent, reliable vehicle. We've owned 3 over the years and they were the most trouble free vehicles we've had, BY FAR.

They need better designers because aside from the Z they haven't produced a car I would be proud to drive. Sonsabiches are blind, dumb, gullible pussies that are afraid to make something different. Sad.
 

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I think what they need to do is, drastically downsize, end production on low volume models (yes, including the Z and the R36), abandon the EV hype, focus on more quality, design and maybe focus more of efficiency. Once it get back to profitability, then the company can once again start thinking about Z's and GTR's
 

Who.Am.Eye.2716

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I wonder how much the scummy American dealerships have to do with this.. I remember the first time I test drove a Z at Olympia Nissan, they put on the pressure STRONG and after they insisted on an 12k markup for a "New" Z that already have 250 miles on it and bad exterior/interior color combo, I told them I "had to think about it". As I was walking out of the building, I heard all of the sales people in a corner office pointing and laughing at me and making very unprofessional comments akin to, "Told you that poor wouldn't buy it!" that was just barely within earshot. I was in disbelief, and needless to say the "maybe" turned into a "hard pass".

Hilariously, they called me a month later begging me to buy it at MSRP. I laughed at them and hung up. I think about this often, and wonder how widespread this culture was at Nissan shops.
Your experience is why I hate buying from dealerships. When it comes to used, I prefer private sells.

Some reps have no customer relationships. They are vulchers trying to get the most money out of a sale. While others are there to get return customers and will treat you as equals. Theyre the ones that will get you the best deal possible.

I went to Tacoma and had a different experience with the Sales person I was working with and the manager. They were professional and kept it 100. It took a week of texting until we agreed on OTD price.

Picked up my '24 Z back in Feb
 

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Crazy to think that in the 90s and early 00s Nissan was the second largest automaker in the world only behind Toyota. They had a lot of money and resources back then thus the GTR and 350Z were born. I personally don't think Nissan is going anywhere, hopefully it will get bought by the right people. Not like Stelantis who destroyed Dodge or Tata who made a laughing stock out of Jaguar.
 

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I wonder how much the scummy American dealerships have to do with this.. I remember the first time I test drove a Z at Olympia Nissan, they put on the pressure STRONG and after they insisted on an 12k markup for a "New" Z that already have 250 miles on it and bad exterior/interior color combo, I told them I "had to think about it". As I was walking out of the building, I heard all of the sales people in a corner office pointing and laughing at me and making very unprofessional comments akin to, "Told you that poor wouldn't buy it!" that was just barely within earshot. I was in disbelief, and needless to say the "maybe" turned into a "hard pass".

Hilariously, they called me a month later begging me to buy it at MSRP. I laughed at them and hung up. I think about this often, and wonder how widespread this culture was at Nissan shops.
Scummy dealers have existed since the beginning of the automotive industry. They’re not the cause of Nissan’s downfall. Their downfall was started years ago when they focused on uninspiring products with suspect CVT transmissions.

IMO Nissan needs to do A LOT to get things turned around. The first thing they should do is to get a new loan using their Mitsubishi shares as collateral or just sell those shares outright. I think Nissan may already be working to push the CVT out of at least some products. For instance, it’s been confirmed that the next gen Murano will have a regular transmission, no CVT. That’s a first. Their product lineup needs an overhaul and that should start with an affordable body on frame SUV. The Frontier platform is a good starting point for a next gen Pathfinder or perhaps a shortened frame for an X-Terra revival. They should also seriously look for a new head of design. Even in Japan, their designs are kinda odd compared to those from Honda, Toyota, and even Suzuki.

I’m also questioning the existence of the Renault/Nissan/Mitsubishi alliance. Does it really benefit Nissan? Where is the platform sharing? Why hasn’t Renault tried rebadging and selling their products in the US market through Nissan or Mitsubishi dealers? Nissan needs to get more out of this alliance or they should get out of it and partner with a Japanese company like Honda.
 

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I think what they need to do is, drastically downsize, end production on low volume models (yes, including the Z and the R36), abandon the EV hype, focus on more quality, design and maybe focus more of efficiency. Once it get back to profitability, then the company can once again start thinking about Z's and GTR's
Nissan mgmt missed the mark, way behind, on where the auto world is heading. Quality and efficiency are musts but can't totally abandon the EV hype. Niche vehicles like the Z hopefully won't go away, but must go the hybrid or EV direction in the near future. I don't want the Z to go away, like the end of the line for the Supra.

"Mr Uchida said: 'This has been a lesson learned and we have not been able to keep up with the times.

'We weren't able to foresee that hybrid electric vehicles and plug-in hybrids would be so popular.'

Forbes reported yesterday that cheap EV alternatives in China had been 'hacking away' at Nissan's share.

'The root of the problems stem from a wave of cheaper EV alternatives coming from China that are flooding the global market and stealing market share away from the Japanese company,' the publication said. "

https://www.dailymail.co.uk/news/ar...e-reason-car-manufacturer-bankrupt-honda.html
 
 






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