It's gone stale and needs a reboot for sure. I think it's more of an image and marketing issue. The 2014 370Z isn't the bang for its buck bargain that its predecessor was back in the early 350Z days but it is still one of the most capable fully featured sports cars you can buy for under 45-50K fully loaded. But it does badly need a redesign, more power and maybe a new price point.
Even if the 370z is selling poorly they don't have to stop production until the next Z is ready to be sold. All the costs involved in developing the 370z has been outlayed so at this point even though the car isn't selling that well it's also not costing the company anything to keep producing however many they can sell.
Of course they don't it's like 6 years old and on its way out. What everyone should be talking about at this point is the Z35 Z-car but Nissan seems to be completely tight lipped about it
I'd rather Nissan do their own thing too but what platform and parts can they leverage? Sports cars rarely get their own dedicated platform now, its just not profitable enough to justify. Not every sports car can sell like the Mustang and other cars to pull from the parts bin.
