When you've had no new product for several years, and when you at last have a development budget, albeit very limited - this is how you educate the market about your heritage, what's unique, and why this is worth a look again. This type of marketing is how and why the new Z will get off to a great start.
Really great video - and compelling!!!
That grille stands out way more on this yellow Proto. I'm sure with darker colors it would look much better, more subdued. But, it's a signature part of the design, I like it, aggressive! None of the silly pinched (Lexus) or double kidney (BMW) overstyling.
Now this is exactly the kind of ad I want from a car manufacturer(if it wasn't CGI). No pointless celebrities who could care less about the cars, faking to be enthused because they could afford 10 of them.
I know others have pointed this out but I find it curious the Z31 has been left out of all the videos to date. The S130 hasn’t been used much either but the Z31 hasn’t been in anything.